Gauselmann Strengthens Its Focus on International Customers with Axel Pawlas
Espelkamp. The strategic re-alignment of the Gauselmann Group’s international activities in the European segment of electronic amusement machines both with and without prize is visibly taking shape. “With Axel Pawlas, we have been able to gain the market-expert who will lead and further develop our product- and market-oriented sales and marketing activities”, commented Rolf Klug, head of the international Merkur and Spielothek pillar of Gauselmann AG.
Axel Pawlas who was born in Vienna, spent the last six years in the international electronic amusement industry during which time he carried out various management responsibilities at Bally Gaming/Bally Wulff, including the position of Senior Vice President International.
The 46 year-old gained his initial experience as a PR Assistant at Schoeller Bank in Vienna and as Assistant in the “Association of Austrian Industrialists”. After moving to Citizen (watches) and AGFA (magnetic tape/film) he later joined PEPSI-COLA. At the American Softdrink-giant, he fulfilled between 1990 and 1998 roles from Franchise Manager up to General Manager for Southern Russia, where his task was to build up a soft drink bottling plant and the necessary sales and distribution network.
Rolf Klug is certain that with Axel Pawlas the Gauselmann Group will quickly achieve the successful consolidation of the existing resources and that Axel Pawlas will further strengthen Gauselmann´s efforts in his capacity as Executive Chief Sales Officer in order to launch the corresponding products into each of the target markets, together with a highly engaged supporting team.
“Innovative products, the highest quality, as well as the credo of absolute customer orientation will further strengthen our features of these international activities”, said Rolf Klug.
Espelkamp, 04 April 2005
